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SearchDay | President 2.0
Today's search engine marketing news and opinion: President 2.0; Creating Simple, Yet Impressive Charts; Blog Content Influences Consumer Buying Behavior; and more.
What Google’s Matt Cutts Sees In 2009WebProNew's Mike McDonald caught up with Matt Cutts of Google at the Hofbrau House in Las Vegas during PubCon to get his views on a number of topics. When asked about ranking being dead Cutts said that it's not as important as it used to be and that there are other factors to consider than just ranking. On Google's Universal Search Cutts said that in 2009 it will continue to expand and people will have to go beyond basic SEO. As an example Cutts cited Google's Image and Book Search.
read more Will Personal Search Turn SEO On Its Ear?At PubCon, Bruce Clay, Inc. President Bruce Clay presented at a session entitled "Top-Shelf Organic SEO" in which he discussed the approaching future of SEO as search engines evolve into more modern ranking methods through more personalized search results. Bruce was good enough to take the time to speak with our own Michael McDonald in a one-on-one interview about personal search, which can be viewed in the video below. read more DivX Sues YahooWe all know that Yahoo's looking to cut costs. Now, according to a new lawsuit filed by DivX, the search company went a little too far and backed out of two-year advertising services agreement. DivX would stop receiving payments as a result. read more Tech firms turn to social media to reach consumers
SAN FRANCISCO (Reuters) - Recognizing the limits of traditional advertising, established technology companies are diving headlong into the sometimes chaotic landscape of social media to promote their products.
Yahoo shares soar as Yang agrees to quit CEO post
SAN FRANCISCO (Reuters) - Shares of Yahoo Inc soared 10 percent on Tuesday on hopes that the departure of Jerry Yang, its embattled chief executive, would clear the way for a deal with Microsoft Corp.
Online Retail Spending Grows 1 PercentOnline retail spending in October grew by only 1 percent compared to October 2007, representing the lowest monthly growth rate since 2001, according to a report from comScore who began tracking ecommerce seven years ago. The report said that the softness in online retail spending was due in part by negative spending growth in households earning less than $50,000 a year. read more Google Getting Hung Up In Privacy Issues
How To Create A LinkedIn Company ProfileBack in March, LinkedIn announced the launch of company profiles. The problem was, users couldn't create the profiles themselves, and Mario Sundar, LinkedIn's community evangelist who volunteered to help, was soon overwhelmed with requests. So now we have the solution: a DIY company profile creation process. read more Google Takes LIFE Photo Archive OnlineGoogle said today it is partnering with LIFE magazine to make more than 10 million images available online from the magazine's photo archive. One of the most interesting things about the project is 97 percent of the photographs have never been seen by the public. The collection contains iconic images from the 20th century with works from LIFE photographers Alfred Eisenstaedt, Margaret Bourke-White, Gordon Parks, and W.Eugene Smith. read more SYNDICATION
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